These rules ensure every submission is consistent, accessible, and ready for quick editorial review. Please follow them closely to reduce revisions.
1. Structure & Layout
- Headlines:
- Max 70 characters, written in Title Case.
- Clear, engaging, and keyword‑friendly.
- Subheadings:
- Use H2 for main sections, H3 for subsections.
- Break content every 2–3 paragraphs.
- Paragraphs:
- Keep to 3–5 sentences each.
- Use plain language and avoid long blocks of text.
- Lists:
- Use bullet points or numbered lists for clarity.
- Avoid embedding lists inside paragraphs.
2. Word Count
- Standard articles: 600–1,200 words.
- Features/interviews: 1,200–2,000 words (with prior approval).
- Reviews: 400–800 words.
3. Style & Tone
- Voice: Conversational, inclusive, and professional.
- Tense: Present tense where possible.
- Perspective: Third person preferred, unless it’s a personal essay.
- Clarity: Avoid jargon; explain terms if necessary.
4. Links & References
- Internal links: Add at least 1–2 links to relevant Divine Magazine articles.
- External links: Only to reputable, non‑promotional sources.
- Anchor text: Descriptive (avoid “click here”).
5. Images & Media
- Featured image: 1200 × 675 px minimum, landscape.
- Inline images: At least 800 px wide, high‑resolution.
- Alt text: Required for every image.
- Credits: Always include photographer/artist credit.
6. SEO & Metadata
- Keywords: Choose 1–2 focus keywords; use naturally in headline, intro, and subheadings.
- Excerpt: Provide a 1–2 sentence summary (max 160 characters).
- Tags: Add 3–5 relevant tags.
7. Formatting Checklist (Pre‑Submission)
✅ Headline under 70 characters ✅ Subheadings every 2–3 paragraphs ✅ Word count within range ✅ Featured image uploaded with alt text ✅ Links checked and working ✅ Excerpt and tags added
