Superfruit debuts video for “Imaginary Parties”

By
Anders — Editorial Lead
Anders is the creative force and technical architect behind Divine Magazine’s editorial identity. Blending Scandinavian minimalism with a sharp instinct for digital storytelling, he shapes the...

Pop duo Superfruit has released the music video for “Imaginary Parties.”

The track is from Future Friends, their two-part debut studio album. Future Friends – Part One is out now via RCA Records; Future Friends – Part Two will follow on September 15th. Superfruit is comprised of Mitch Grassi and Scott Hoying, both founding and current members of the 3x Grammy Award-winning, multi-platinum a cappella group Pentatonix.

About Superfruit:

Superfruit was launched in August 2013 and have since amassed more than 350 million views of their music and comedy videos. Their musical content has ranged from artist medleys – their Beyoncé medley was hailed “Flawless” by Huff Post and endorsed by Beyoncé herself – to one-take theatrical performances, such as their Frozen and La La Land medleys. Buzzfeed declared that “Superfruit has turned your hip-hop faves into Broadway Masterpieces” with their “Hip Hop Goes Broadway” videos, the first garnering nearly 9 million views. Superfruit released an animated video featuring their original song “Bad 4 Us” last October, which was praised by Perez Hilton as “a disco soul jam!”

As members of Pentatonix, the 3x Grammy winners have sold more than 6 million albums in the U.S. alone, received a Daytime Emmy nomination, starred in their very own Christmas Special and performed for hundreds of thousands of fans at their sold-out shows across the globe. Their YouTube channel boasts over 13 million subscribers, yielding over 2.5 billion video views. Their RIAA certified gold self-titled album debuted at #1 on the Billboard 200 chart while That’s Christmas To Me has been certified double platinum and A Pentatonix Christmas certified platinum.

For More Information:

Official Website:  www.superfruit.co

YouTube Page:  www.youtube.com/sup3rfruit

Facebook:  www.facebook.com/Scomiche

Twitter:  www.twitter.com/sup3rfruit

Instagram: www.instagram.com/sup3rfruit

 

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Anders is the creative force and technical architect behind Divine Magazine’s editorial identity. Blending Scandinavian minimalism with a sharp instinct for digital storytelling, he shapes the magazine’s voice, visual rhythm, and structural clarity. His work moves between worlds — part editor, part engineer — ensuring every article is not only beautifully crafted but technically flawless beneath the surface. From SEO frameworks to asset design, from WordPress architecture to the magazine’s cinematic featured imagery, Anders builds the systems that let stories breathe. He curates Divine’s tone with intention: clean lines, honest language, and a commitment to elevating everyday subjects into something quietly extraordinary. Whether refining editorial workflows or sculpting the magazine’s long‑term creative direction, Anders brings a steady hand and an eye for detail — the kind that turns a publication into a signature.