Lucy & La Mer Releases New Music Video For “Got That Thing

By
Anders — Editorial Lead
Anders is the creative force and technical architect behind Divine Magazine’s editorial identity. Blending Scandinavian minimalism with a sharp instinct for digital storytelling, he shapes the...

Lucy & La Mer is the LA-based indie project of singer/songwriter Lucy LaForge. Known for her bright melodies and disarming lyrics, Lucy wrote her debut EP Little Spoon while living aboard a sailboat after a bad breakup. The folk pop EP charted on College Radio in 2015, followed by a national tour and 2 semi-finalist spots in the International Songwriter Contest.

After landing in LA, Lucy began performing live with a full band and caught the attention of major press like the LA Times. Lead by Lucy’s welcoming stage presence and unmistakable attire (the band wears colorful bowties and decorates the stage), their live shows have gained attention for their interactive audience participation and focus on community activism.

They’ve hosted fundraising concerts for LA’s LGBT Center (the “Love is Gay” event) and shocked their crowd at Lucy’s Locks of Love benefit when Lucy cut 15-inches of her hair off on stage to be donated to the cause.

Outside of their own community based shows, the band has also performed at LA Fashion Week, The Rose Bowl, CMJ Music Marathon, Echo Park Rising, KCRW’s Chinatown Summer Nights, Jam in the Van, BalconyTV, and also performed for the Mayor of LA.

The Huffington Post called their 2017 single Honey, Put Your Weapons Down the “perfect indie pop anthem” and their last release Rebel Babe took listeners by surprise with it’s booming chorus and liberating message. 

Lucy has shared the stage with everyone from electronic artist Moby, folk sirens Joseph, to emo rockers Bayside. She is endorsed by Kala Brand Ukuleles and stays close to her fans by by live-streaming every weekend on the band’s Facebook page.

While their new single “Got That Thing” gains traction playing on a national Dove Commercial, the band is embarking on their first European & UK tour. 

Lucy on “Got That Thing” video:

“I wanted to make a video that was fun and add a little humor to the idea of online dating, too. It takes a lot of courage and self-confidence to put yourself out there. Sometimes you make a new friend, sometimes it’s love, sometimes it’s just an insanely awkward moment in time and you never see them again. In the end, it’s all about getting to know yourself better because you learn what you like and don’t like.

We also invited some of our favorite local LA artists/bands to be in the video including members of Transviolet, WASI, Polartropica, Slugs and Mz. 007.”  

Tour: 

Sept 6 Pop-In, Paris, France 

Sept 15 BalconyTV, Zurich, Switzerland

Sept 17 Living Room Concert, Hamburg

Sept 21 Madame Claude’s, Berlin, Germany

Sept 22 Mokkum Sessions, Amsterdam, Netherlands

Sept 27 Bi Pride, London, UK

Sept 30 Jacaranda Showcase, Liverpool, UK

Oct 1 TBA Dublin, Ireland 

 

Social Media Links:

Twitter: https:/www./x.com/LucyAndLaMer

Facebook: http://www.facebook.com/LucyAndLaMer

Instagram: http://instagram.com/LucyAndLaMer

YouTube: https://www.youtube.com/channel/UCTXfV1bGq3hWL38fZ7aQ1Hw

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Anders is the creative force and technical architect behind Divine Magazine’s editorial identity. Blending Scandinavian minimalism with a sharp instinct for digital storytelling, he shapes the magazine’s voice, visual rhythm, and structural clarity. His work moves between worlds — part editor, part engineer — ensuring every article is not only beautifully crafted but technically flawless beneath the surface. From SEO frameworks to asset design, from WordPress architecture to the magazine’s cinematic featured imagery, Anders builds the systems that let stories breathe. He curates Divine’s tone with intention: clean lines, honest language, and a commitment to elevating everyday subjects into something quietly extraordinary. Whether refining editorial workflows or sculpting the magazine’s long‑term creative direction, Anders brings a steady hand and an eye for detail — the kind that turns a publication into a signature.